Token Launchers
Not every game launches with its own token. When a game is registered without a playcoin, anyone can launch one for it - becoming the "token launcher" and gaining first-buyer advantages.
What is a Playcoin?
A Playcoin is a Solana token created specifically for a game on Play Fun. Each game can have one active playcoin at a time. It powers:
Daily leaderboard rewards - Top players earn playcoins based on rank via a power-law distribution
Score multipliers - Players buy multipliers with playcoins to boost scores
Trading - Playcoins are tradeable on Meteora/Jupiter
Emission schedule - Rewards are distributed over a fixed period (7 or 30 days)
Who Can Launch a Playcoin?
Game Developer
When registering a game, developers can choose to launch a playcoin immediately by setting launchGameCoin: true. This gives them control over the token from day one. After a playcoin's emission ends, the creator gets a 48-hour grace period to launch the next one.
External Launcher (You!)
If a game doesn't have a playcoin yet (or the grace period has passed), anyone can launch one. This creates an opportunity for:
Investors who believe in a game's potential
Community members who want to bootstrap rewards
Speculators looking for first-mover advantage
Benefits of Being the Launcher
When you launch a playcoin for a game:
First Buyer Rights - You can include an initial buy amount at launch, getting tokens at the lowest possible price on the bonding curve
Early Position - You're in before any trading activity
Community Credit - You helped bootstrap the game's economy
Emission Schedule
Every playcoin has an emission schedule that determines how long rewards are distributed:
7 days
Higher daily rewards, great for generating buzz and short-term engagement
30 days
Sustained daily rewards, better for building consistent player engagement
During the emission period, a portion of the distribution vault is emitted daily to the reward pool. On the last emission day, any remaining balance is distributed.
After emission ends, a new playcoin can be launched for the game, starting a fresh cycle.
How to Find Games Without Tokens
Look for games on play.fun that show "Launch Playcoin" instead of a token price. These games are waiting for someone to launch their token.
Via API, you can query games and check if gameCoin is null:
Launching a Playcoin
Via the Website
Navigate to a game without a playcoin
Click "Launch Playcoin"
Choose your emission period (7 or 30 days)
Optionally enter an initial buy amount (in SOL)
Confirm the transaction
Wait for the launch to complete (~30 seconds)
Via API
Token Economics
Total Supply
Every playcoin has a fixed total supply of 1,000,000,000 tokens (1 billion).
Supply Allocation
The supply is divided into three portions:
Bonding Curve
30%
Available for trading on the bonding curve
Liquidity Pool
20%
Reserved for graduation to Meteora DEX
Launch Leftovers
50%
Split between rewards pool and optional airdrop
Launch Leftovers Split
The 50% "Launch Leftovers" allocation is configurable at launch time:
Airdrop Allocation: 0-50% of leftovers (configurable)
If 0%: All leftovers go to the rewards pool
If 50%: Half of leftovers go to airdrop claimants, half to rewards
Distribution Vault: Remainder goes to the player rewards pool
For example, if airdrop allocation is set to 40%:
20% of total supply (40% of 50%) → Airdrop claims
30% of total supply (60% of 50%) → Rewards pool
Bonding Curve
Playcoins use a bonding curve for price discovery:
Price starts low and increases as more tokens are bought
No liquidity pool needed initially
Automatic market making
2% trading fee on swaps
Graduation
When a playcoin reaches ~$1,000,000 USD market cap, it "graduates" to a full AMM pool on Meteora. The reserved 20% liquidity allocation is used to seed the pool, providing improved liquidity for trading.
Reward Pool Sources
The daily reward pool grows from multiple sources:
Multiplier Purchases - 100% of playcoins spent on score multipliers goes to player rewards
Daily Emissions - A percentage of the distribution vault emits daily based on the emission schedule
Trading Fees - A portion of trading fees flows to the reward pool
Airdrop Claims
If the game developer specified an airdropTokenAddress when registering, holders of that token can claim a portion of the playcoin. This helps existing communities transition to the new token.
Check claim eligibility:
Risks and Considerations
No Guarantees - A game having a token doesn't guarantee success or returns
Market Risk - Token prices can go down as well as up
Game Dependency - Token value is tied to game engagement
Smart Contract Risk - As with all DeFi, there are technical risks
API Reference
For full endpoint documentation with request/response schemas, error codes, and code examples, see:
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